Ivy Matheny, North Coast Growers Association

Series Title

Food For Thought

Contributor

Jennifer Bell, Host

Ivy Matheny, Interviewee

Jessica Eden, Engineer

Episode Description

Farmers Markets are lovely events, lots of happy people shopping for fresh local produce. In Arcata, there are booth surrounding the entire plaza and in the center, food vendors dishing up some fabulous grub. While it seems like pure entertainment — it is actually the place where farmers can bring their goods to market and receive the proceeds for the products. While Farmstands are becoming more popular with the larger operations, staffing on a regular basis can be tricky when farmers need to be out in the field doing farmer things.

One of the issues that comes up when people talk about Farmers Markets is the concern that not everyone can afford this lovely bounty. The North Coast Growers Association’s Ivy Matheny is working hard to remedy this. People can use their Cal Fresh funds at the market — and there are incentives for people to do that.

Broadcast Date

2016

Genre/Subject

Farmers Market

Publisher

KHSU

Filename

FFT_Northcoast_Growers_Assoc_Matheny.mp3

Language

English

Digital Format

Audio/MP3

File Size

21.9 MB

Duration

00:09:34

Generation

Copy

Collection

KHSU

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