Graduation Date

Spring 2025

Document Type

Thesis

Program

Master of Arts degree with a major in Public Sociology

Committee Chair Name

Stefanie Israel de Souza

Committee Chair Affiliation

Cal Poly Humboldt Faculty or Staff

Second Committee Member Name

Michihiro Clark Sugata

Second Committee Member Affiliation

Cal Poly Humboldt Faculty or Staff

Keywords

Gig economy, Platform labor, Algorithmic management, Economic precarity, Labor sociology, Digital labor, Rideshare drivers, Debt, Debt cycles, Labor exploitation, Precarious employment, Platform capitalism, Worker autonomy, Algorithmic control

Subject Categories

Sociology

Abstract

Platform-based gig work has rapidly expanded in the United States, leading to growing concerns about economic precarity, algorithmic management, and the sustainability of labor performed through apps. Gig work has been accused of fostering exploitative conditions, masking control through the language of flexibility, and deepening cycles of debt and insecurity for workers. However, the lived experiences of gig workers often reveal complexities that differ from public narratives and company portrayals. This thesis builds on sociological studies of labor precarity to examine how platform-based gig workers experience, internalize, and resist algorithmic control. Utilizing qualitative semi-structured interviews, fifteen rideshare and delivery drivers across multiple app platforms were interviewed about their work experiences, debt burdens, and strategies for navigating platform demands. These interviews identified recurring concerns with unpredictable earnings, algorithmic surveillance, and rising indebtedness as central features of platform work. Workers described how algorithmic systems obscure the true conditions of their labor, while simultaneously deepening their dependence on gig work for survival. Participants also revealed patterns of resilience, including acts of small resistance against algorithmic control and collective attempts to reclaim autonomy. The continual reproduction of instability through algorithmic management practices highlights the structural limitations faced by workers seeking lasting change. This research contributes to emerging fields in sociology and labor studies focused on understanding the material and emotional realities of platform economies. The in-depth qualitative interviews conducted in this thesis provide detailed insight into the challenges, coping strategies, and fractured hopes of workers laboring under the guise of digital independence.

Citation Style

ASA

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