Graduation Date

Spring 2017

Document Type

Dissertation/Thesis

Program

Master of Arts degree with a major in Psychology, option Academic Research

Committee Chair Name

William M. Reynolds

Committee Chair Email

william.reynolds@humboldt.edu

Committee Chair Affiliation

HSU Faculty or Staff

Second Committee Member Name

Chris Aberson

Second Committee Member Email

christopher.aberson@humboldt.edu

Second Committee Member Affiliation

HSU Faculty or Staff

Third Committee Member Name

Carrie Aigner

Third Committee Member Email

Carrie.Aigner@humboldt.edu

Third Committee Member Affiliation

HSU Faculty or Staff

Subject Categories

Psychology

Abstract

Present research finds that the experience of chocolate craving is unique from other foods (Bruinsma & Taren, 1999). Only two measures on chocolate craving exist, the Attitudes to Chocolate Questionnaire (ACQ; Benton et al., 1998) and the Orientation to Chocolate Questionnaire (OCQ; Cartwright et al., 2007). Both measures theoretically vary and include subscales that measure other eating components, such as guilt-driven restrictive eating. A need for a measure that focuses on the characteristics of chocolate craving and consumption exists. Thus, the Chocolate Craving Inventory (CCI; Whitham & Reynolds, 2014) was created. The purpose of the present study was to examine the reliability and validity of this new scale. A sample of 530 participants completed the survey both in-person and online. As hypothesized, the CCI is a sound measure that exhibited a high internal consistency reliability of .95. The Craving subscale of the ACQ demonstrated strong relationship with the CCI and Approach subscale of the OCQ demonstrated a strong relationship with the CCI. Further evidence for convergent validity was verified by the following measures: the Dutch Eating Behavior Questionnaire (DEBQ; Van Strien et al., 1986) and the Food Cravings Questionnaire-Trait-revised (FCQ-T-r; Cepeda-Benito et al., 2001). Discriminant validity was found between the CCI and measures of depression and social desirability. An exploratory factor analysis revealed a three-factor solution of craving, emotional eating, and daily interference.

Citation Style

APA

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